Born by the Water, Built for the In-Between

 

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The Story · Charleston, SC

I have spent most of my life around the water.

Surfing before work. Long days at the beach. Watching my kids play in the surf. Afternoons at the pool. Evening sunset boat rides. Around here, life revolves around the ocean, creeks, and rivers.

Somewhere in the walk from the water to real life, towels slipped, coverups felt bulky, shorts were sandy, and sarongs just were not the vibe. I needed something better. Something more practical and better-looking.

That's when the Sullivan was born.


Caroline Kelm founder of Coastal Cloth Co. Charleston SC
Coastal Cloth Co. Sullivan terry cloth beach coverup wrap skirt Charleston SC
What We Stand For
Women-Owned

Founded and led by a Charleston woman who lives this life. Built for the women who do the same.

Designed in Charleston, SC

Born in a city that revolves around the ocean, creeks, and rivers. The coast is not our aesthetic, it is our home.

A Sustainable Mindset

One great piece that lasts is always better than five that do not. We design for the long haul, season after season.

Made for Real Life

Not the posed version. The actual one. Where the kids are in the surf, the day is long, and you still want to look good.

Because the best days rarely happen indoors, Coastal Cloth Co. is made for the moments you will remember long after the sun sets.

Thanks for coming along on our journey.

XX, Caroline Founder, Coastal Cloth Co.  ·  Charleston, SC